Building a Digital Platform for Client Engagement
Building a digital platform can really help you to stand out in business. It’s a way you can publish great content and add value to your marketplace. Even if you are in a competitive sector, you will have much higher lead generation and client engagement if you...
6 Ways to Strengthen Your Business Brand Identity
A major dimension of my strategic marketing work with clients is looking at positioning and branding, where we focus on how to strengthen business brand identity. When I say brand identity, I mean how you present yourself to your target market. While one might...
