supporting ambitious service professionals with strategic marketing for business growth to attract the right clients at the right price so you can earn more, work less, grow faster
Drive your Vision.
Own Your Worth.
Claim Your Success.
WHAT DO YOU WANT TO ACHIEVE?
Are you just starting up your own business as an independent freelancer or and service provider? If so I’m guessing you’re looking for guidance on setting up your marketing so that you can get visible online, win your first few clients and get momentum fast.
If this is the stage you’re at, FOUNDATIONS is the place for you.
Are you already in business yet doing too many diverse things for different clients? Do you want to get more clarity on your professional identity and core business, so you can create a clear and cohesive brand messaging and position yourself better in the marketplace?
If you want more or better clients, then CLARITY is your starting point.
Are you looking to move beyond trading time for money with face-to-face, one-on-one client work and want help with a business growth strategy and/or creating digital products & programmes to build additional revenue and take your business to the next level?
If you’re looking to grow & scale, then focus on LEVERAGE.
Get the Insights, Invigoration & Implementation Support You Need to Succeed
My mission is to help you as a professional expert find & follow your inspired path to building a business that is on-purpose, in-service, on-message and on-the-money.
Through the courses & mentoring in the iSuccess Business Academy and my book Leveraged Consulting in the Digital Age, I’ve been able to provide both the education and the support people need to transform their business success.
I help you as a service professional attract more of the right clients and work with them in more leveraged ways, so that you can achieve the personal, professional and financial success you want and live a life of true freedom.
Wherever you are on your business journey, iSuccess is designed to move you forward as a strategic entrepreneur – the emphasis being on strategic marketing for business growth. Why do I do what I do and teach what I teach? Well …
- I love strategy – when you’re clear on strategy for business growth, the skies the limit.
- I’ve always taken a holistic approach to business building – looking at the foundation layers, the design objectives as well as the operational processes.
- I’m happiest when I know my clients feel the joy of knowing who they are & who they’re meant to serve – some people really struggle with this and waste far too much time feeling alone, frustrated, lost & confused. I don’t want that for you.
- We want you to build a business golden-threaded with all the richness of your unique vision, expertise, personality & attributes!
Through the iSuccess Business Academy, I’m excited to provide an environment where you can hone in on your individual core values & what drives you to do what you do, where you can develop your business skills, understand how internet marketing can work best for you, overcome internal blocks and really fly high.
With the right insights for your strategy, mentoring for your decision points and support to implement your plan, I know you’re going to come up with
In today’s world of ubiquitous information, it’s vital you have access to an effective blend of educational, emotional and practical support so you can journey at the pace you want from where you are now to where you want to be. With iSuccess, you will be able to identify and improve the critical elements of your business that lead to building a value-driven, digitally smart, sustainable & profitable enterprise.
The iSuccess curriculum is designed around your specific professional, personal and business development needs and the critical success factors in strategic marketing for business growth.
iSuccess membership provides access to focused e-learning with optional levels of individual one-to-one mentoring plus the support of a community of practice – a group of like-minded business owners committed to pushing their businesses forward – everything you need to succeed.
Book a Discovery Session with Jay
This 30-minute session is complementary and completely without obligation. Together, we work out the key dimensions of your strategy and/or sales process that are the likely bottleneck for growth in your business. And from there, we can figure out what kind of support available in the iSuccess Business Academy best suits your time, pace & budget. Our membership and mentoring pricing is totally transparent and super flexible 🙂
What People are Saying …
“It’s hugely liberating to have someone to talk to who knows how to help you detangle the mass of spaghetti in your head so that you can stop spinning ideas round & round, get clear on your best strategy and develop a tangible action plan to take forward.”
Jay has been instrumental in identifying a number of operational improvements and business growth opportunities across the three sides of our business. She guided us through a complete strategic review and helped us create a digital roadmap for our next two planning cycles.
This has resulted in a more simplified and structured marketing process, improved our customer engagement and follow up and upped the sales performance of our core programme.
Increasing our know-how as well as our profits, that is the best evidence of a successful mentor.
“Thanks for helping us to start the new year with a clearer set of messages and benefits for key stakeholders. We appreciate all your thoughts and recommendations. It’s really valuable to have this objective view on the materials on the website and a fresh perspective for the internal processes supporting our service sign ups.”
“You definitely have a great methodology to a problem that is central to people who take the self employment route. I have seen a lot of “solutions” but yours seemed more workable than most.”
“Thank you so much, I really enjoyed the session and learned a lot. Your questions and insights were very helpful to me. Can’t wait to see how your course evolves.“
iSuccess Business Academy membership is opening soon ... so exciting!
What We Do Best
Our strategy consultations are invaluable for helping you set sail in the right direction building a business that gives you the income and freedom your desire.
Our workshops and mentoring support has helped hundreds of small businesses to transform their business models for more clients, more impact and more income.
Our iSuccess curriculum helps you clarify your brand, attract more of your ideal clients, earn what you're worth and leverage your expertise to work smarter not harder.
We help clients choose digital business tools, implement funnels and manage the lead generation and client flow process for greater productivity and efficiency.
25+ years experience working with corporate service providers and solo professionals to support strategic planning, innovation, operational improvement & growth.
Let's Work Together
If you know you have a project you'd like to work on with us in a more bespoke way, you can engage us in a consulting arrangement.
Leave your details and a brief outline of what you require and we will get in touch to schedule a scoping call.
Get in touch
Jay Allyson is Dr Jacqueline Allyson Dempster, founder and CEO of Belanda Consulting & Education Services, of which the iSuccess Business Academy is a division.
We are an education company providing services, courses and resources for the benefit of those building an independent business.
On this website, some of the links to resources, products or tools may carry affiliate links. This means I may earn a small commission if you purchase via my link. I do not recommend anything I haven’t used myself or been recommended from trusted peers or students.