Because with a leveraged business, the sky’s the limit.
Strategy + Action = RESULTS
Get Your Business into Digital Shape
In the current climate, no business is immune to the effects of digital disruption, especially artificial intelligence. Regardless of industry, size or marketplace, we all are facing immense pressure to adapt and embrace digitally smart practices and harness the capabilities of AI.
If you’re scratching your head on why you’re not getting the success you want, let us help demystify things and provide you with a roadmap for digital transformation and next level growth.
The Leveraged Business Accelerator (LBA) program is intensely results-driven. It gives you strategic clarity, coaching, action planning, accountability, help with brand messaging, copy and design of your sales collateral, and tech implementation support.
DIGITal SUCCESS is not luck. It’s a process.
Gain clarity on the bottlenecks holding back your business growth
Gain confidence on implementing you best strategies effectively & efficiently
Gain expert guidance to optimise, evaluate & navigate the trajectory
Gain momentum so each success fuels the next
Digital transformation can be defined as a process of leveraging technology to create new or different business models, unblock barriers and ways of thinking and sustain growth in an increasingly competitive online marketplace.
The Leveraged Business Accelerator provides a process to identify and break your barriers to success, analysing across 7 dimensions:
- ALIGNING
- TARGETING
- POSITIONING
- BRANDING
- PRICING
- SYSTEMATISING
- SCALING (or selling)
Charge Forward
A Leveraged Business Plan that Matches Your GOALS, STRENGTHS & NEEDS
When it comes to business strategy and performance improvement, you can often be too close to what you do to spot opportunities and blockages that are constraining your operational processes, business growth and impact.
Applying our digitally-smart iSuccess® framework across the key dimensions in your business architecture, we help you identify new and improved ways to attract, enrol & serve your most ideal clients, consistently.
- LEADERSHIP & STRATEGY
- AUDIENCE & MESSAGING
- MARKETING & ANALYTICS
- TECHNOLOGIES & SYSTEMS
- CUSTOMER ENGAGEMENT & SALES
big or small, we deliver results.
Increasing Your Digital Maturity
We work with professional service providers in both the non-profit and private sectors to support digital transformation and change management.
We help you to figure out a success plan, map out your digital roadmap and navigate the process, to ensure you’re able to respond effectively and profitably to new and emerging market environments.
Since 2007, our consulting has involved working with clients on strategic planning and process improvement projects that help bring about digital transformation and business growth.
We provide independent review & challenge, evaluation and impact assessment for innovation and change initiatives.
With our executive leadership and coaching skills, we are well-equipped to apply these same methodologies to support small businesses and professional service providers.
IF THAT’S YOU, CHECK OUT OUR NEW LEVERAGED BUSINESS ACCELERATOR PROGRAMME BELOW.
strategic review
Evaluating your strategic objectives and key areas for development for future proofing and growth in the digital arena.
process review
Looking at your key business processes and how they can operate more effectively & efficiently for greater streamlining and scalability.
Digital capability
Assessing & enhancing your digital & AI capability, online presence and systems to identify needs for improvement and risk management.
digital marketing
Setting up your end-to-end customer / client acquisition or recruitment process and improving lead flow & sales conversions.
From iSuccess Founder Jay Allyson
Helping you Start, Survive & Thrive in the Digital Age
The digital world took a giant leap in 2020 as businesses large and small scurried to adjust and pivot to Covid lockdown constraints and go online. And again, with the release in November 2022 of ChatGPT, an AI-powered chatbot, digital disruption has exploded in yet another direction. It is set to change the marketplace, and indeed our lives, right before our eyes. And it’s happening now – and fast.
Businesses that fail to take account of and adapt to AI – both the opportunities and the risks – will not survive the tidal wave of change that’s upon us.
What we’re delivering is a valuable compass to guide our clients on the path to transformation, growth and sustainable success as an independent service business owner.
Published in the midst of Covid, my book ‘Leveraged Consulting in the Digital Age – How to Build and Grow a Successful Service Business in an Increasingly Competitive Marketplace‘ was a timely primer. The Leveraged Business Podcast: launched in October 2020 shot into the charts, hitting the 10% global rankings in just a few weeks.
Through what is fast approaching 100 episodes, myself and expert guests have shared an array of insights on how to start, survive and thrive in the digital marketplace, creating leverage in your business to grow without drama, stress or overwhelm and achieve true freedom and independent success working smarter not harder.
While serving primarily an audience of consultants looking for a compass and navigator towards creating greater leverage and time freedom for strategic growth in the online arena, both the book and podcast have proved insightful and practical for many expert services business owners, practitioner, educational entrepreneur or sales & marketing managers.
“The sudden forced shift towards remote working, online business and virtual learning has fuelled the fire of business innovation. Some businesses just weren’t prepared to ‘go digital’ and more aren’t leveraging AI and ChatGPT technologies – they’re working harder instead of smarter. The good news though is that we’re seeing that even the smallest of changes in practice can make a huge difference to how well a business performs in a fast-evolving digital age.”
I’m glad to see from reviewers that the book clearly remains on point for the world we find ourselves in today. On-demand updates that specifically mention social media or AI are missing the point – there will always be another tool.
ChatGPT has certainly become both a game changer and a risk area for businesses, large and small, and definitely is worthy of some personal research and exploration – hence writing a monograph to the main reference text, The AI Business Accelerator. However, best practices across the board are yet to be established.
Business owners and entrepreneurs who learn to harness technology to LEVERAGE their expertise and business operating models are set for a substantial return on investment from digital transformation work.
“Jay’s approach is very bespoke. It’s not a one size fits all, it’s a ‘what size fits you’. Going through the programme has really given us tremendous insights into ourselves and our business, and bumped up our game in the digital arena.”
“Amazed how deep we dived in 5-days. In a short timeframe, we now have a clear strategic plan that covers all areas of our end-to-end sales process.”
“Thanks for helping us to start the new year with a clearer set of messages and benefits for key stakeholders. We appreciate all your thoughts and recommendations.”
“It’s really valuable to have this objective view on the materials on the website and a fresh perspective for the internal processes supporting our service sign ups.”
BOOK REVIEW: “Finally a no-fluff, exceptionally written book which is perfect for the small business owner.”
LEVERAGED CONSULTING
IN THE DIGITAL AGE
How to Build and Grow a Successful Service Business in an Increasingly Competitive Marketplace
Latest Release – January 2025
The AI Business Accelerator: Leveraging AI to Work Smarter, Perform Better & Profit Faster
Your essential guide to leveraging artificial intelligence strategically for tangible business results. Learn how to identify high-impact AI opportunities, implement solutions that drive real ROI, and build sustainable competitive advantage while maintaining ethical practices.
Leveraged Consulting in the Digital Age
How to Build and Grow a Successful Service Business in an Increasingly Competitive Marketplace
A comprehensive guide for building, growing and scaling a service-based business in today’s digital marketplace. Discover frameworks and strategies to enhance your digital capability, leverage your expertise, and create sustainable growth.
The Leverage Test
Business Diagnostic Workbook to accompany Leveraged Consulting in the Digital Age
A practical companion guide helping you assess your business across 7 key dimensions of success. Identify priority areas for development and create an actionable roadmap for growth.
About Jay Allyson
A business strategist and digital transformation consultant with over 35 years of experience, Dr Jay Allyson Dempster combines expertise in education, e-learning, and business development to help organisations innovate and scale.
As founder of the iSuccess Business Academy and creator of the Leveraged Business Accelerator programme, Jay works with ambitious entrepreneurs and business owners to implement digital innovation that support leveraged strategies for sustainable growth.
Connect with Jay
- Website: jayallyson.com
- LinkedIn: /in/aboutjay
- Facebook: TheLeveragedLivingClub
- Podcast: The Leveraged Business
Free Resources & Support
Book readers gain access to complementary tools and guides, including:
- AI Business Implementation Toolkit
- Leverage Test Diagnostic Workbook
- Audiobook Visuals & Exercises
- Digital Strategy Discovery Session
Academic Contributions
Jay has authored several chapters in academic books under her full name Dr Jacqueline Allyson Dempster. These earlier works focus on technology-enhanced learning, research-based approaches, staff & educational development.
Chapter VII: A Research-led Approach to Technology Enhanced Learning
Chapter 12: The Use of ICT in Education for Research and Development
Chapter 12: Embedding E-Learning Practices
Chapter 11: Developing Research-Based Learning Using ICT in Higher Education Curricula: the Role of Research and Evaluation
LBA is a 90-Day ‘Digital Roadmap’ Programme for Ambitious Consultants, Coaches & Expert Practitioners Who Want to Earn More, Work Less, Grow Faster
We deep dive your vision, goals, strengths & assets to find the best leverage points.
We then create your Leveraged Business ACCELERATOR STRATEGY.
We put together a customised 90-day action plan to GET FOCUSED and ACCOUNTABLE.
We provide you with relevant guides, planners & checklists you need to GET THINGS DONE.
We give you INDIVIDUAL support – consulting, coaching, tech guidance as & when needed.
We provide copy review, design, tech to help you with IMPLEMENTATION.
We facilitate a small peer group MASTERMIND experience (group program only).
We provide an iSuccess Achievers community (group program only).
We want you to see you achieve Acceleration-Driven RESULTS – FAST!
Accelerator Resources
7 DIMENSIONS OF SUCCESS
#1 THE SUCCESS MINDSET PROJECT
- iCOURSE – Empowering Your Leveraged Strategy
- iPLANNER – The Big Vision Leverage Planner
- iCHECKLIST – Aligning with Your Purpose
#2 THE PROFITABLE NICHE PROJECT
- iCOURSE – Targeting Your Ideal Audience
- iPLANNER – The Confident Message Creator
- iCHECKLIST – Targeting a Profitable Niche
#3 THE VISIBLE VALUE PROJECT
- iCOURSE – Positioning Your Visible Value
- iPLANNER – The Client Attraction Generator
- iCHECKLIST – Free Consults that Convert
#4 THE MAGNETIC OFFER PROJECT
- iCOURSE – Designing a Results-Driven Product
- iPLANNER – The Magnetic Offer Builder
- iCHECKLIST – Branding, Messaging & Media
#5 THE SALES CONVERSION PROJECT
- iCOURSE – Pricing for Profitable Delivery
- iPLANNER – The Elegant Sales Stacker
- iCHECKLIST – Price, Value & Demand
#6 THE CAPACITY BUILDING PROJECT
- iCOURSE – Systematising Business Processes
- iPLANNER – The Prime Productivity Organiser
- iCHECKLIST – Mapping & Automation Tools
#7 THE NEXT LEVEL GROWTH Project
- iCOURSE – Scaling Your Enterprise
- iPLANNER – The Smart Scale Up Sequencer
- iCHECKLIST – Operations & Support
#8 Bonus AI Project
Plus 3 fab BONUSES
#1 DIGITAL, HARDBACK OR PAPERBACK & AUDIOBOOK OF LEVERAGED CONSULTING IN THE DIGITAL AGE
#2 THE LEVERAGE TEST – BUSINESS DIAGNOSTIC WORKBOOK
#3 DIGITAL COPY OF JAY’S LATEST BOOK “THE AI BUSINESS ACCELERATOR” giving you 100 Ways to Work Smarter, Perform Better & Profit Faster
PRICING
fromTAKE THE FIRST BOLD STEP
Just pay a Refundable Deposit of £500 to apply
When you join the Leveraged Business Accelerator, you’ll have everything you need – the coaching, accountability, education, implementation support, and premium resources – to receive individualised strategy, action planning, and a fast-track success pathway.
You can choose from our Core or VIP Accelerator depending on your goals, the level of support you need, the time you have for business development activity, and the pace you want to go.
Enrolment is by application only. Book a Digital Roadmap Strategy Consult with me and you’ll gain valuable clarity on your goals, challenges, and breakthroughs needed.
If you’d like to work together to create and implement an acceleration strategy, the £500 payment is applied to your Accelerator fee… or it’s fully refunded if either of us decides this is not a fit.
The Digital Roadmap Consult is a 90-min one-on-one private strategy consultation with me, exploring your business goals, challenges, barriers to growth, as well as current strengths and assets. You will gain a tonne of insight and clarity on your current bottleneck to achieving the success you desire, and next best steps and focus for growth.
If we both decide we’d like to work together to implement the strategy, and LBA is a good fit for what you need support with, you will be able to enrol into the next Accelerator.
I only take up to 4 private clients a month so places are genuinely limited.
Looking forward to connecting … here are the deets.
STRATEGY + ACTION PLAN + COACHING + IMPLEMENTATION SUPPORT = FASTER ACCELERATION FOR YOUR BUSINESS
Your First 90-day Accelerator is £3497
You’ll get:
- The Digital Roadmap Consult
- Twice monthly 1:1 coaching sessions
- Accountability check-ins for progress tracking
- Website audit and offer sales page review
- Plus ‘get unstuck’ email/chat support.
Consult (application deposit) £500 + £2997 balance if paying in full.
- If you prefer to spread the balance, opt for monthly instalments: £500 + £1097 x 3 or settle in full within 30 days for £294 saving
- Get a £500 reduction on your next cycle – £2997 when paying in full or £1097 x 3 or rolling monthly payment plan.
Each Accelerator runs for 90-days. We kick off with a strategy review and create your 90-day business plan, identifying the key objectives and measures of success (milestone targets) that you will work to implement with our support, including 1:1 coaching every 2 weeks (45 mins), and weekly email check-in.
If you need additional support, you can upgrade to our VIP Accelerator for faster acceleration.
VIP Accelerator is £4997
This is a premium upgrade where over the 90-days you’ll have WEEKLY 1:1 coaching calls and accountability, PLUS hands-on “do-with-you” support for planning out campaigns, copywriting, graphic design, website design/dev, tech assistance, plus unlimited laser coaching/support via email/chat.
Consult (deposit) £500 + £4497 balance if paying in full.
- If you prefer to spread the balance, opt for monthly instalments: £500 deposit + £1597 x 3 or settle in full within 30 days for £294 saving
- Get a £500 reduction on your next cycle (£4497 when paid in full or £1547 x 3 or rolling monthly payment plan
Most clients do 2-3 Accelerators per year with shadow support in between to reflect, recharge and re-strategise.
Together, we are strong and will get you to your goals, 10X faster than going it alone.
The timeframe to achieve your goals depends on what you bring to the table in experience, know-how and time you have to work on business development.
This is why we set objectives that are SMART – specific, measurable, achievable, realistic and time-bound.
While I welcome your big vision, one-year goals are typically not achievable in a 3-month period 🙂 But never say never!
When people come to me, they tell me they’ve been spinning their wheels, wasting time and money and energy getting nowhere … one client told me recently:
“Seriously, I’ve made more progress in just two sessions working with you than in my whole year with another coach”.
So, let’s talk and first get you some clarity on your biggest growth bottlenecks.
WHAT’S INCLUDED in each ACCELERATOR…
- Strategic Trajectory Call (60 minutes)
- Personalised Key Priorities 90-day Action Plan
- Business Diagnostic Audit & Review
- Access to iSuccess Courses, Planners, Checklists, Templates…
- Implementation Support –incl. high level review & advice on customer alignment, branding, messaging, offer structuring, sales copy, websites, tech, social media
- 1:1 Coaching – 30-45min call via zoom every two weeks
- Accountability Email Check-in every week
- Email/chat support
- Next steps “Focus Forward” planning session
For faster acceleration, you can upgrade at any time our Premium VIP Accelerator program to benefit from weekly 1:1 coaching sessions, PLUS hands-on implementation support incl. outreach copy, campaign creation, content planning, web design & development, graphic design, tech, social media setup)
AFTER YOUR FIRST ACCELERATOR
Repeat, Pause, or Flex-It
- You can repeat as many 90-day cycles back to back as you want – pay in full or just continue the monthly payments.
- You may take a break up to one month between Accelerators (with a payment pause) to reflect, learn and recharge.
Prefer even more flexibility?
- Our One-Year Flex Accelerator gives you three Accelerators in a 12-month package at a substantial reduction, with the freedom to pause coaching around holidays, health needs, or major life commitments.
Special pricing: £12,500 (Standard) or £17,500 (Premium).
Get In Touch
(ask me anything!)
