Episode 086 From Idea to Product Launch Strategy
Part 2 – The 10 Essential Steps for Successful Product Launches

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This is the second of a two-part series to help you map out a successful product launch strategy.

In part 1 – podcast episode 85 or read as a blog article – we looked at the four types of product launch strategies. I showed you how anyone can get started and test their product idea fast, no matter what stage of business or experience with launching you have. From there, you can widen into more involved campaigns.

Now, in this 2nd episode, I walk you through 10 essential steps to successful product launches. From identifying your target audience to encouraging and motivating those helping you, these steps will help you create solid foundations for your product launch strategy.

Whether you’re an experienced entrepreneur or just starting out, you’ll definitely pick up some valuable insights and tips to help you successfully launch any product.

Don’t forget to grab the free checklist you can use to keep you moving forward with each step to create, implement and evaluate your product launch strategy. 


Dr Jay Allyson Dempster business strategist
leveraged business accelerator programme

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