Ep43 How to Create a Business Dashboard for Customer Journey Data Analytics

the leveraged business podcast cover image


Do you have a clear view of your end-to-end customer journey data analytics – a business dashboard? Do you understand how your clients go from first hearing about you to becoming loyal customers? Good, actionable data insights across each step in the journey can help you attract more ideal clients, create better relationships and improve sales ROI.

Monitoring what’s working in your client acquisition system means you can make incremental improvements that increase its effectiveness, efficiency and economy. Put simply, it helps you increase profits and customer satisfaction!

In this episode, you’ll hear about how to put a simple business dashboard into play for tracking customer journey. We look at the key metrics you need for data analytics and how to pull them together.

What you’ll learn:

– What’s a Customer Journey and Why It’s Important
– Setting up ‘Track & Trace’ Data Points for Your Customer Journey
– Ways to Optimise the Customer Journey
– Building a Single, Unified Line of Sight with a Business Dashboard
– Common Sources of Customer Journey Data
– Turning Data Insights into Actionable Improvements
– 7 Steps to Create a Business Dashboard.

Related episodes:


Want to discovery how to find your key data points for greater leverage?

jay allyson podcast

Book a Free Strategy Discovery Session with Jay

This 30-minute session is complimentary and completely without obligation.

Apply for Your Free Consult Today