Simple Pricing Strategies for Consulting, Coaching and Other Expert Services
Simple pricing strategies for consulting, coaching and other expert service providers can feel like an impossible goal. For professionals, what to charge might just be the most stressful decision you ever have to make, especially if you’re new to business. There are a...
Successfully Marketing Online Courses to Earn What You’re Worth
If you’re wondering how to marketing online courses, here’s my take. Because no matter what business you’re in, we’re all in the business of marketing. Once you’ve landed on a great core concept, designed and created a great course, the next big step to...
Why Having a Core Concept for Your Business Helps You Get Better Clients and Charge Higher Fees
A core concept for your business is the big idea that you wrap your products, programs or services around, that you create a demand narrative and story for, and that enables you to showcase your thought leadership and earn your worth. It’s something you can really...
10 Steps to Successful Brand Positioning for Consultants
Successful brand positioning for consultants is all about your credibility as an expert and sharing something of yourself too. In the digital marketplace, both are the key to a growing business. Businesses stay afloat when they gain years of experience and...
How to Create a Velvet Rope Marketing Strategy to Increase Your Consulting Income Without Taking on More Clients
Finding ways to earn more, work less, grow faster are always the big goals for creating true freedom in your business and in your life. Here’s part 2 on the topic of how to increase your consulting income without taking on more clients, where we turn to creating...
