How to Create a Visible Value Proposition in the Marketplace
All businesses have some kind of value proposition. Sadly, many are not unique, visible or properly leveraged. As a consultant or coach, I’m sure you offer immense value in the knowledge, skills, experience you can use to help your clients. But how do you promote it...
Busting Myths about Successful Program Launches
I just wrapped up a soft launch for our Leveraged Business Accelerator programme and I have to say, it was tough!!! So let’s talk about successful program launches, are they necessary and is there really a product launch formula. I’m basing this short episode on...
How to Find Your Critical Levers to Improve Business Performance
There are 7 critical dimensions I use in my client work for improving business performance. It helps with both strategy for innovation and improvement projects. Whatever your business ambition – and whatever level of income, influence and impact that you want to get...
3 Attributes You Can Shamelessly Borrow from Successful Business Brands
When we think about successful business brands, most often it’s the logo that springs to mind – right? But what are the hidden attributes of successful business brands? This article explores three key attributes that you can shamelessly borrow for your own...
How Online Marketing Design Helps You Get More Clients
An online marketing design is a powerful tool for consultants and coaches who want to learn how to get more clients. When you build a better understanding of your target audience, you can create highly proactive and effective messages that attract your ideal clients...
